VanMoof
Rider Stories

Credits

DIRECTOR Various
PRODUCER Various
ART DIRECTOR James Holdsworth
COPYWRITER Thomas Walton
EDITOR Stephanie Sibbald

For all the tech and fancy buttons, it’s still just a bike – an object that tells a story every time you get onboard.

Designed for the city with the ambition of changing global commutes, promoting e-mobility while setting a new wave of cyclists free, we were briefed to uncover the tales of VanMoof riders across the world.

Featuring foragers, dancers, pastry-makers, lake bathers, nurses and piano players – the films peel through the layers of VanMoof’s key cities with different reflections of urban life and how each of them ride.

You can find more stories here.

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Jacob Douwe Egberts

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Edgard & Cooper